Alot of people talk about external linking to their blog which is
great for SEO and getting ranked in the search engines. The thing is alot of people forget about linking in their content which is so powerful because it gives google the opinion that your blog is an information blog.

There are a two different internal linking methods to optimize your blog and I will cover them here in this post.

  • Internal Linking
  • Outbound Linking

Internal Linking

Internal linking is a very powerful linking strategy in googles eyes. It’s pretty simple to implement as you only have to link to other pages or posts on your blog from the content that you are writing.

Alot of people have plugins like other relevent posts which is a form of this but to actually have an anchor text in your post near the top pointing to another post is excellent. Lets look at an example.

You have a post on your blog which is called Local Dog Shelters.
In the new post that you are writing the words Local Dog Shelters
comes up then you link this anchor text to your older post.
Very Powerful and google will love you for it.

Outbound Linking

There are two forms of outbound linking, linking out from your
content and the second is linking out from your blog. The
thing you have to be careful about here is that where you are linking to has to be relevent to your content.

Linking out from your content should be done in the bottom
half of your post. It is a good idea to make sure the anchor text
you pick is a keyword that you might want to rank for an some stage.

All ways remember that if you are doing a product review don’t
link to the products main page or any page that might take some
of those commissions away from you.

About 8 – 10 links is plenty.

Linking out from your blog is done from your wordpress dashboard
under the links section. The best way to pick links to link out from
your blog is by using the keywords that you have choosen for
your blog and link to whats on the first page of google for those
keywords.

So if one of your keywords for your blog is greyhound racing tips
go to google and enter greyhound racing tips and link out
to one of the url on the first page.

Use about 10 – 15 links.

Those of you that are in the widlink system has this done for
them in the form of the blogs of fellow students but if you
add more links to page one on google as well you will have
some extra power.

Affiliate Links

This is a definite NO NO when you are optimizing your blog post. It will drop your blog alot of places in the search engine rankings if you use them. There are a few plugins that are free that will cloak your affiliate links the most well know is Simple Link Cloaker which can be found by doing a search in your back office under plugins.

Hope you enjoyed these tips and if you have anything to add good,
bad or to just say hello please do so in the comment area below.

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