Marketing Online | Secret to Knowing What Works Best

Lanzarote

I’m off on holidays now in about 4 days so I thought I would check in with everyone. I have been a bit lax these daywith my blog and not really keeping up to the one post a week but that will change after the holidays.

With the adswaps I was using Paul Lynch’s list to get my list
going and adswaps done pretty well for me overall. There are
a few downfalls to adswaps and when a few go wrong at the same
time you really wonder is it worth it.

Your ad doesn’t get sent out at the time it suppose to and you
contact your partner. There are two things that can happen here
number one is that he sees that your ad wasn’t sent out and sends
it immediately which is fine.

The second thing that can happen is that you get no response
from the other partner even after a few emails so you have sent
out their ad and they build their list but you don’t.

Another thing that can happen which has only happened once to
me is that your offer doesn’t convert well on the partners list.
I have seen me getting alot of clicks and no optins but this does
happen and at the end of the day you cannot guarantee signups
you can only get them traffic and the offer has to do the work from there.

This takes me to my second point which is tracking. Tracking is probably the single most important thing for an online marketer. If
your not tracking your dead in the water as you could be throwing
good advertising money down the drain.

I know we have been all told that you have google analytics set up
on your site which tells you where your traffic is coming from and
aweber can tell you alot about the optins you get but you really
need something far more powerful that these tools.

I myself use Pro Tracker Plus which is probably one of the best trackers around. It will tell you exactly which site that youroptin come from and it will also tell you how much you make from each click. This is very useful when you are paying for advertising and you can drop anything that is not converting well.

This is a very good tool when you are doing adswaps as you will be
bringing in leads from different sources and you want to know your
exact clicks and optins from each adswap partner.

If you have found any other great tracking tools, how your adswaps
are doing or just to say Hi leave your comments below.

I’ll talk to you after the holidays.

Tagged with: ad swaps • adswaps • listbuilders • Listbuilding • marketing online • safelists • tracking

Filed under: Listbuilding

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